Built by operators

Commercial growth, built by people who've carried the number.

Coaching, leadership and go-to-market support for healthcare and health-tech teams — from seed-funded startup, through scale-up, to exit. Hands-on, embedded, and built on real operating experience across UKI, EU, GCC and other growth markets.

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startup scale-up scale-out the good part →

The shape of most engagements: flat, noisy, hard-won progress — then a genuine inflection once the fundamentals are right.

Operating background includes
Annalise.aiGE HealthcareFujifilmNHSCytedCevaGlobalPanakeiaNewtons TreeGOSH Learning Academy
04

What we do

Four ways we get involved

Every engagement starts with one honest question: where is this team actually stuck? These are the four areas we're brought in for most often — usually two or three at once.

01

Leadership and coaching for growing companies

Direct, experienced coaching for founders and first-line leaders — not off-the-shelf frameworks. We've built and run commercial teams ourselves, so the advice is grounded in what actually happens in the room.

  • Founder mentoring
  • Senior leadership team mentoring & support
  • Candidate reviews & interview support
  • Culture deep dives & retention
  • New hire support & onboarding
02

Scaling through startup, scale-up and scale-out

Support through the hardest transitions — from seed-funded startup, to first commercialisation, to the operational rigour scale demands. We embed alongside your team at each stage.

  • Growth and scale strategy
  • Product-market fit
  • Operational efficiency reviews
  • Commercial operations review & support
  • Focus on ownership and delivery
03

Go-to-market across UKI, EU, GCC and other growth markets

The on-the-ground relationships and cultural fluency to open doors across some of healthcare's most complex, relationship-driven geographies.

  • Market entry planning
  • Commercial models & distribution
  • Competitive landscape assessment
  • Health economics & pricing
  • Bid management & procurement frameworks
04

Planning and readiness for exit

Getting the commercial engine, the team and the growth story into shape well before a process starts — so due diligence is a formality, not a scramble.

  • Investment & fundraise support
  • Commercial due-diligence preparation
  • Leadership & team readiness
  • Growth story and positioning for buyers
"

Kevin has a rare blend of strategic thinking, commercial grit and deep emotional intelligence. He builds trust fast, with customers, clinicians and execs alike.

Simon Greally
Global CMO / CGO

Geographies

Go-to-market support where healthcare is genuinely hard to sell into

Relationship-led, regulated, and procurement-heavy markets — where a good product isn't enough on its own.

UKI EU GCC Other

UK & Ireland

NHS and private routes to market, procurement frameworks and the relationships that shorten sales cycles.

Europe

Multi-country commercial models, pricing, health economics and distribution partnerships.

GCC

Market entry planning and stakeholder navigation in a region with different buying dynamics.

Wider markets

Building commercial organisations across diverse markets, from the ground up.

How we work together

Engagement styles that fit the problem

No fixed package. The shape of the engagement follows what you actually need, not the other way round.

What people say

Recommendations from people who've worked with us

A small selection — from CEOs, board members, global commercial leaders and NHS partners. Hover to pause.Swipe to read more.

"

I could not recommend Kev highly enough. His industry and market knowledge would be an asset to any organisation.

Peter Corscadden
CEO, Oxipit
"

A fantastic CCO / GM / Commercial Advisor and a great human being — I highly recommend Kev.

David McMahon
Global Healthcare Consultant
"

Kevin's people-first approach and ability to deliver in tough markets has always stood out.

Darren Stephens
Chief Growth Officer
"

Wholeheartedly recommend Kevin to a growing business of any sort — subject matter expertise, mentor mentality, and pure tenacity.

Anushka Patchava
CCIO & Board Member
"

Kevin has a rare blend of strategic thinking, commercial grit and deep emotional intelligence. He builds trust fast, with customers, clinicians and execs alike.

Simon Greally
Global CMO / CGO
"

For all the imaging companies in Europe who need strong leadership — Kevin's your man.

Cameron Ramsden
Global Healthcare Headhunter
"

The best Commercial Leader I have ever worked with. World-class industry knowledge combined with an instinctive ability to win round customers.

Richard
Implementation Director, GE & Fujifilm
"

I could not recommend Kev highly enough. His industry and market knowledge would be an asset to any organisation.

Peter Corscadden
CEO, Oxipit
"

A fantastic CCO / GM / Commercial Advisor and a great human being — I highly recommend Kev.

David McMahon
Global Healthcare Consultant
"

Kevin's people-first approach and ability to deliver in tough markets has always stood out.

Darren Stephens
Chief Growth Officer
"

Wholeheartedly recommend Kevin to a growing business of any sort — subject matter expertise, mentor mentality, and pure tenacity.

Anushka Patchava
CCIO & Board Member
"

Kevin has a rare blend of strategic thinking, commercial grit and deep emotional intelligence. He builds trust fast, with customers, clinicians and execs alike.

Simon Greally
Global CMO / CGO
"

For all the imaging companies in Europe who need strong leadership — Kevin's your man.

Cameron Ramsden
Global Healthcare Headhunter
"

The best Commercial Leader I have ever worked with. World-class industry knowledge combined with an instinctive ability to win round customers.

Richard
Implementation Director, GE & Fujifilm
"

Kevin played a pivotal role in helping Annalise grow into complex markets such as the NHS, always leading with a thoughtful, people-first approach.

Caroline Burwood
NHS & Commercial Programme Manager
"

Kevin was instrumental in building the EMEA commercial organisation from the ground up, capturing a significant share of the AIDF fund as Annalise expanded into the UK.

Srikanth Jayaram
Country Manager, India & Global Engineering Leader
"

As Head of Sales for EMEA, Kevin demonstrates strong leadership and creates a culture where the team feel empowered and motivated.

Henry Lewis
Sales Manager, UKI
"

I've had the pleasure of working alongside Kevin for many years — genuine, caring, and consistently a rare warmth and integrity that elevates the entire team.

Julia Kazimierczak
Head of Major Projects, NHS
"

A true team builder and hands-on leader. Kevin was instrumental in helping us significantly grow the business together.

Thomas Pickersgill
Regional Director, UK&I
"

He actively mentors and develops his team, exhorting them to succeed, take risks and challenge themselves, within a supportive environment.

Richard
GE & Fujifilm
"

Kevin sets the gold standard for what it means to be an outstanding leader and mentor.

Jacqueline Williams-Bulkeley
Commercial Bid Manager, UK
"

Kevin played a pivotal role in helping Annalise grow into complex markets such as the NHS, always leading with a thoughtful, people-first approach.

Caroline Burwood
NHS & Commercial Programme Manager
"

Kevin was instrumental in building the EMEA commercial organisation from the ground up, capturing a significant share of the AIDF fund as Annalise expanded into the UK.

Srikanth Jayaram
Country Manager, India & Global Engineering Leader
"

As Head of Sales for EMEA, Kevin demonstrates strong leadership and creates a culture where the team feel empowered and motivated.

Henry Lewis
Sales Manager, UKI
"

I've had the pleasure of working alongside Kevin for many years — genuine, caring, and consistently a rare warmth and integrity that elevates the entire team.

Julia Kazimierczak
Head of Major Projects, NHS
"

A true team builder and hands-on leader. Kevin was instrumental in helping us significantly grow the business together.

Thomas Pickersgill
Regional Director, UK&I
"

He actively mentors and develops his team, exhorting them to succeed, take risks and challenge themselves, within a supportive environment.

Richard
GE & Fujifilm
"

Kevin sets the gold standard for what it means to be an outstanding leader and mentor.

Jacqueline Williams-Bulkeley
Commercial Bid Manager, UK

Who's behind it

The people supporting your momentum

Kevin and Katie, Healthcare Growth Partners
Kevin ShahFounder
Katie ShahCo-director, operations
Operator-led advice NHS-tested Global network

Healthcare Growth Partners was built on a simple premise: healthcare and health-tech businesses deserve more than advice — they need a dedicated partner for growth, who has actually done the job.

Kevin and the team have worked for and advised startups, scale-ups and global enterprise vendors, with deep hands-on experience commercialising products across multiple geographies. Kevin has personally built, grown and led sales teams that have exceeded targets and expectations, with a very strong focus on culture and working together. His roles have included leadership positions at Fujifilm UK, GE Healthcare, Fujifilm Europe, Cyted, and Annalise (now Harrison), and advisory positions with various healthcare startups. He has a direct style, a strong network, and significant experience running complex, multi-stakeholder sales processes, including within the NHS.

Healthcare Growth Partners is founded and run by Kevin, with Katie running the operational side of the business. When required, Kevin can bring in a wider team of industry experts, with deep domain knowledge in specific topics including wider regional market access, health economics, exit strategy and operational leadership.

The preferred approach is hands-on: embedding with your team as you grow, rather than delivering advice from the sidelines. Engagements range from long-term advisory to focused, tactical support — we only take on work where we're confident we can add real value, and we'll happily put you in touch with existing clients before you commit to anything.

Integrity
Advice based on rigorous analysis and a genuine desire to see clients succeed — we'll tell you what you need to hear, not what's easiest to say.
Partnership
We embed ourselves in your team, working with you, not just for you.
Innovation
We stay close to new methodologies and approaches that give clients a genuine edge.
Culture
A people-first approach, focused on the humans doing the work, not just the numbers they produce.

Get in touch

Tell us where your team is stuck

A short conversation is usually enough to work out whether there's a fit. If there isn't, we'll say so — and point you somewhere better.

hello@hc-gp.comEmail Kevin ShahLinkedIn

We always suggest speaking to an existing client before starting an engagement — just ask, and we'll make the introduction.